When it comes to branding, a logo is often the first point of contact a customer has with a business. A well-designed logo can instantly convey a brand's personality, values, and message. And one crucial aspect of logo design that plays a significant role in this...
With 21st March being Human Rights day in our country, the theme for 2023 is, “Consolidating and Sustaining Human Rights Culture into the Future”. We have BASIC RIGHTS from the day we are born, therefore they cannot be denied or removed from us. These rights are equal...
With our digital world growing at a furious pace, many changes are occurring, and we are literally forced to “adapt or die”! We are in an age where we don’t encounter our customers/clients in real-time, face-to-face interactions, as often as we did before the digital...
Branding is everywhere. The power of branding surrounds you in both subtle and obvious ways, which also makes it an extremely powerful psychological tool; it can stir feelings and evoke emotions in people. Large, successful companies have become well-known and popular...
Predicted trends for 2023 include content visualisation, customer experience and employee engagement. What we define as “marketing” is becoming broader and ever-changing. Focus on compatible customer experiences Personalised and bespoke experiences are what customers...
Building a relationship and winning favour within the market, referred to as Brand Strategy, is a crucial part of a business plan. This is how you create awareness and loyalty, within your target market. The goal is to have your products/services become memorable, in...
FACEBOOK TERMINOLOGY Term Definition Engagement Engagement is any action someone takes to engage on your Facebook Page or one of your posts. e.g. likes, comments, shares, views, reactions & clicks. Reach Reach is the number of people who saw any content from your...
WhatsApp is one of the world’s most popular messaging apps for approximately 1.6 billion users, with more than 65 billion messages being sent on a daily basis. It is a simple, convenient way for people to communicate: engage in private chats, send and receive...
Llamas. Butterflies. Deers. Your crown shines bright. Your long neck, paper wings and sleek antlers represent who you are. What you are becoming. What you can be. Find your voice. In your creativity. In your passion. In your curiosity. Jade, you still writing...
Think of all the fabulous women that have crossed your life’s path. From as far back as you can remember. How they have influenced you and helped you along, merely by being present, or by specific input into your life? I encourage you to nurture these relationships....
The future is about preparing for disruption. We need creative thinkers to find solutions to problems we are not aware of yet. Graphic Designers are more than just technical creatives, their training and experience helps them think out of the box, finding creative and...
From pots to yachts, you get what you pay for. Consumers all around the world know this – if you want quality products you will need to dole out great quantities of cash. In every industry you have different ranges of products from BMWs to Suzuki’s, Nikes to No-names,...
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