How To Write A Blog Post

Every marketer you talk to will say that blogging is so important for your business. They make it sound as though it’s the simplest thing to do – ‘Oh, all you need to do is write a post 300 words or more, weekly or bi-weekly’. This really is the perfect case of...

Like A Girl

My 9-year-old daughter; Alyx, along with the rest of her grade, was asked to perform an oral on a Hero or a Heroine. Out of interest, I asked the Grade Head to make a note of the number girls that selected a heroine to talk about. Can you believe that only 45% of the...

Becoming A Preferred Employer

As you may know, we recently ran a social media competition where we asked our Facebook followers for a topic they wanted advice on. Last week I wrote a blog on our first topic: Sexual Harassment in the workplace.  Another topic we received from Kim van der Linden;...

How To Curb Sexual Harassment In The Workplace

We recently ran a social media competition where we asked our followers for a topic they wanted advice on. Our winner was Kerry Oosthuysen, and her topic was: How can employers curb sexual harassment in the workplace. This is one of those topics that is often brushed...

Building Your Personal Brand

Personal branding refers to the practice of marketing yourself and your career as a brand. Your personal brand, therefore, is how you appear to the world. The aim of personal branding, then, is to build your name and your brand so that people know who you are;...

Being Assertive Without Being Rude

Speaking up and standing up for yourself can be quite a challenge for some people. For some, being assertive comes across as aggressive and rude: an approach that is both unhelpful and ineffective. Being assertive is the ability to express your point of view...

Comrades And Career Progression

I am running my second, back-to-back, Comrades this year, and as the day draws nearer, I have had the chance to reflect how progressing in your career can be compared to running the Comrades Marathon. Success in both takes time, perseverance, dedication and...

Dealing With Conflict

Conflict in business is unavoidable. The Business Dictionary defines conflict as friction or opposition resulting from actual or perceived differences or incompatibilities. If you are honest with yourself, you will be able to confess that at some point in your career,...

Coming Up With A Slogan For Your Business

In business, a slogan (a catchphrase or small group of words that are combined in a special way to identify a product or company) is as important as the company name. It allows you the opportunity to expand on what your business does. Your slogan should be geared to...

Avoiding the Peter Principal

Have you ever looked at your superior and wondered: "Why on earth were YOU promoted?" or "How have you not been fired by now?" If you have, take comfort in knowing you're not alone! Many of us are subjected to bosses that seem in over their heads. Unfortunately, the...

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